Industry Shorts: Rfl, Tour Of Britain, Extreme E

11 Aug 2021 | tshego
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The RFL has announced a two-year extension to Betfred’s partnership with its Men’s, Women’s and Wheelchair Challenge Cups – and has also announced that the 2022 edition of the competition will take place at the Tottenham Hotspur Stadium.

The 2023 edition will return to Wembley Stadium, however next year’s Betfred Challenge Cup Final – set for Saturday 28th May – will mark the 125th anniversary of the first in 1897 (though it will only be the 121st staging of the showpiece final.

The game is set to be the first Challenge Cup Final played in May since St Helens beat Wigan in Cardiff in 2004, and also the first Rugby League match at the new 62,850 capacity north London stadium.


Tour of Britain organiser SweetSpot has announced Lancashire-based bike brand Dolan Bikes as the Official Bike Partner of this year’s Tour of Britain, Women’s Tour and Tour Series.

As part of the partnership, two lucky race fans will win a fully custom-built road bike worth £3,000 during this year’s Tour of Britain (which is held from 5th to 12th September), and the Women’s Tour (from 4th to 9th October), and can choose from a Dolan Ares or Dolan Tuono.


Extreme E has announced an expansion of its collaboration with UNICEF to celebrate International Youth Day.

Through the Legacy Programme around its upcoming Arctic X Prix in Greenland, Extreme E says it aims to help UNICEF ’empower young changemakers’ by reimagining climate education.

Extreme E has been supporting UNICEF’s work on climate education to design and develop educational resources in order to enable teachers and school children across Greenland to address the climate-related issues. Teaching materials will be launched with the aim of helping teachers improve their knowledge on the subject, and also empower them to discuss it in class. 

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