Ironman Triathlon Events To Run On DAZN

Dazn and the Ironman Group have struck a new two-year broadcast agreement which will see various long-distance triathlon races in the mass participation organiser’s portfolio aired globally.

According to a statement, the new deal covers all Pro Series races, including the split location women’s and men’s World Championship races and the men’s World Championship triathlons.

A total of 15 events will be available across the Dazn platform while coverage from previous races will be available as VOD.

All future races covered under the agreement will be streamed for free across all Dazn global markets, including the UK, but excluding the US, Canada and China. In the US and Canada, Ironman Pro Series live broadcast coverage will be carried exclusively by Outside TV.

“We are really excited to be able to welcome Dazn as one of our broadcast partners for the Ironman Pro Series,” said Julia Polloreno, Vice President, Content Production and Distribution for The Ironaman Group. “Dazn is synonymous with showing world-class sports to audiences all over the world, and this matches our ambition to make Ironman triathlon as accessible and as seamless as possible to more fans of the sport.”

Managing Director of Dazn Media Services, Warren Palk added, “This global partnership with Ironman triathlon marks yet another exciting premium addition to our free content proposition. Ironman races are competitions rooted in scale and we are pleased to have a significant role in increasing its global reach. We are pleased that fans of these mammoth events will be able to access the best action at no cost on Dazn’s platform.”

Stay up to date with the world of sports business by subscribing to the Sport Industry Daily.