ITV Buoyed By Cl Audience

In the face of merger talk and concerns over significant advertising drop-offs,
ITV received a welcome fillip after registering its best Champions League TV
audience of the season last night.

The group clash between Celtic and Manchester United on ITV1 was watched by
6.4 million viewers according to unofficial overnight figures – the best
Champions League audience of the tournament thus far.

Live coverage of Celtic’s surprise 1-0 victory over United attracted a 27%
share of audience over the two hours of programming beginning from 7.45pm last
night.