Lancashire Cricket becomes Castore’s latest partner

Lancashire Cricket has announced a multi-year partnership with sportswear brand Castore.

Under the terms of the new deal, Castore will become the official kit supplier and exclusive retail partner of Lancashire Cricket.

The new designs will be first worn in April ahead of the Lancashire Men’s and Women’s teams’ first domestic fixtures of the season.

As per the agreement, Castore will be supplying Lancashire’s men’s and women’s kits for the Vitality Blast and Metro Bank One-Day Cup, in addition to the men’s Rothesay County Championship and training kit for both squads.

Lancashire Chief Executive Daniel Gidney, said,“We are thrilled to welcome Castore into our family of partners as they become our official kit supplier ahead of the new season.

“Castore is a local brand who have built up an impressive portfolio, working to provide playing kit across several top-class professional sports clubs around the world.

“We are looking forward to unveiling our bespoke men’s and women’s Castore playing kits to members’ and supporters ahead of the season starting in April.”

The new agreement strengthens Castore’s position in cricket with a roster that already includes the England men’s and women’s teams, New Zealand Cricket and several of the First-Class counties.

Castore founding partner Tom Beahon, added, “We’re really excited to partner with Lancashire, a club that is close to our hearts – especially my brother and co-founder Phil, being his former club. It is also close to our business in Manchester and we both have strong ambitions to continue to promote cricketing excellence at the elite level and through grassroots participation.

“It’s a pleasure to work with Lancashire and develop our relationship with another key part of the cricketing community. We think it’s a brilliant time to be bolstering our presence in cricket, as summer approaches and the UK plays host to some incredible international fixtures before the Men’s Ashes Tour later this year.”