Lewis Hamilton Fronts Vodafone 5g Campaign

Vodafone’s newest ambassador, Lewis Hamilton, is helping the company showcase the power and speed of its 5G network.

In a new video, the six-time Formula 1 World Champion fronted the brand’s #5Gamechanger campaign, created by global socially-led creative agency We Are Social and tried his hand at flying drones alongside some of the UK’s top drone racing stars as well as testing the latest in mixed reality gaming (below). 

The company has also teased a third film, which is set for release in March/April 2020, which Vodafone says will also bring to life the benefits of 5G technology and how it will impact areas of interest for Hamilton.