Little Dot Sport extends WPLL partnership
Little Dot Sport has extended its social media partnership with Women’s Professional Leagues Limited (WPLL ) for a further two years.
The agency has worked with Women’s Professional Leagues for four years, during which time the Barclays Women’s Super League (WSL) became the most-followed domestic women’s football league in the world.
Little Dot Sport will continue to manage the Women’s Professional Leagues’ social media channels across X, Instagram, Facebook, TikTok, and YouTube.
As part of the renewed agreement, Little Dot Sport will launch Barclays Women’s Super League and Barclays Women’s Championship YouTube channels, which will host live match streams, highlights, and long-form content.
The agency will also continue to deliver real-time matchday coverage.
Catherine Rowley, Head of Brand Marketing, Women’s Professional Game, said, “Little Dot Sport has been a fantastic partner in driving the growth of our social platforms, helping us engage and expand our audience in new and innovative ways.
“Their deep understanding of the women’s football community and shared commitment to elevating the game have been instrumental in our social media success. As we enter this next phase, we have bold ambitions to take our digital presence to the next level, and we’re excited to continue working together to bring fans even closer to the action.”
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