Liverpool Confirm Nike As Official Kit Supplier

Liverpool has announced Nike as its new official kit supplier starting 1st June 2020.

The European champions won a court case against current manufacturer New Balance in late 2019 which left them free to sign with a new sponsor, which was heavily rumoured to be Nike. The club has now confirmed that it will indeed sign with the American sportswear giant and wear its logo after the end of the 2019/20 season.

The deal will be effective from 1st June 2020 will now see Nike manufacture and supply Liverpool’s playing, training and travel wear for the men’s, women’s and academy squads, as well as coaching staff and Liverpool FC Foundation.

New Balance, meanwhile, will remain the club’s Official Kit Supplier until the end of the 2019/20 season, having initially signed a four year deal in 2015.

Billy Hogan, Managing Director and Chief Commercial Officer, Liverpool FC, said: “Our iconic kit is a key part of our history and identity. We welcome Nike into the LFC family as our new Official Kit Supplier and expect them to be an incredible partner for the club, both at home and globally as we continue to expand our fanbase.

“As a brand, Nike reflects our ambitions for growth, and we look forward to working with them to bring fans new and exciting products.”

“We’d like to thank New Balance for their support over the last few years and wish them well for the future.”

Bert Hoyt, VP, GM Nike EMEA, added: “Liverpool Football Club has such a proud heritage and strong identity. The partnership with Liverpool FC underscores our leadership in global football and with the club’s passionate worldwide fanbase and strong legacy of success, they have a very bright future ahead.

“We look forward to partnering with them to serve players and supporters with Nike innovation and design.”