Liverpool FC Reveals New Kit Design
Warrior has officially launched the new 2013/14 Liverpool FC away kit. The brand says the new design is inspired by the kit used throughout the 1980s and early 1990s, particularly the Club’s white and red 1981 League Cup-winning kit.
Head of Warrior Football Richard Wright says the brand worked closely with Liverpool FC throughout the design process: ‘We believe we have produced an away kit which stays true to the Club’s heritage but has a fresh look and feel. It has been particularly helpful having LFC involved in the process, emphasising the relevance of past kits which has helped us to design a strip fans will identify with.’
Brendan Rodgers, Liverpool FC manager, added: ‘A football strip fuses a team together; it is a Club’s uniform for players and fans. The fact that glimpses of the Club’s history appear in this kit is a really nice touch from Warrior.’
In line with the new home kit, a fully embroidered Liver Bird crest sits on the shirt’s front, while two commemorative Eternal Flames and a 96 logo are positioned on the back of the neck.
Liverpool fans have been encouraged to give their opinion on the new design using the hashtag #RiseUpLFC.
