Liverpool Unveils New Ticketing Push
Premier League club Liverpool has unveiled a new marketing push in a bid to attract fans to the additional 3,000 seats made available for each match at Anfield.??
The campaign has been created by Iris and is aimed at fans that are members of the club’s ‘All Red’ official membership scheme.??
The seat allocation available to members of the scheme game is rising from 5,000 to 8,000 as the club looks to draw in more fans for the 2010/11 season.??
The club is currently considering takeover bids from Chinese businessman Kenneth Huang and a consortium led by Yahya Kirdi as Americans George Gillett and Tom Hicks look to sell the club.??
A direct campaign will be sent to members to make them aware of the thousands of additional seats and it will also be supported by online advertising.
