Technology company EMC has signed as Wasps new Club Sponsor, marking the most lucrative commercial partnership in the team’s’ history with a £1 million, two-year deal and replacing Magner’s as the shirt sponsor.
Already working in partnership for the last two seasons, with EMC listed as an Official Partner, the new title of ‘Club Sponsor’ marks a more solid platform of unity for both parties.
The partnership will add to the team’s new overall image, which is now made up of a new owner, Board and coaching team.
Speaking on the news of the partnership Director of Rugby, Tony Hanks, said, ‘It’s given a real boost to the team having a very significant and global name on the front of the shirt. Players will wear that shirt with a lot of pride and EMC’s presence becomes part of who we are. Having met with some of the key EMC staff this week we can see it is a good fit and what excites me is that you feel this is the start of a long standing partnership.’