Macesport Wins Vauxhall PR Brief

Macesport has been appointed by Vauxhall to handle the PR and media relations for the car brand’s sponsorship of the four Home Nations football teams.

Vauxhall signed agreements last month with the Football Associations of England, Northern Ireland, Scotland and Wales and the deals will run up to and include the 2014 Brazil World Cup.

The deal will also involve a number of grass roots football programmes.

Vauxhall managing director Duncan Aldred said: ‘We know how passionate all four countries are about football and as a deeply rooted UK organisation we also want to demonstrate our enthusiasm and commitment.’

Macesport are an independent specialist sports public relations, marketing and sponsorship agency.