Marathonbet Backs West Ham FC
West Ham United have announced a new sponsorship with Marathonbet, who becomes the east London club’s new betting partner.
The global partnership, described as ‘long-term’ by the Barclays Premier League club, begins with the start of the 2014/15 campaign.
As part of the deal, for which financial terms were not released, Marathonbet will title sponsor an annual pre-season match, which will be known as The Marathonbet Cup.
Marathonbet’s chief executive Graham Luke said: ‘We’re delighted to have reached an agreement with West Ham United. The club is known throughout the world for its proud history and its loyal, passionate fanbase.’
The news follows a partnership agreed with Fulham FC last July who signed a two-year deal to become the shirt sponsor of club, subsequently suffering relegation to the Championship in May.
