Matchroom Sport Agrees Sky Sports Deal

21 May 2015 | sigadmin

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British boxing promoter Matchroom Sport has extended its exclusive TV rights deal with Sky Sports, which will see the UK broadcaster show up to 20 Matchroom-promoted nights of boxing each year until 2021.

Matchroom – run by Eddie Hearn, son of the company’s founder Barry – currently promotes a host of British boxing prospects, including Anthony Joshua, James DeGale, Kell Brook and Luke Campbell.

As well as fight night coverage, Sky will also provide exclusive interviews with Matchroom fighters and additional content across its TV and digital platforms.

Sky Sports managing director Barney Francis said: “As the home of boxing we’re thrilled to be able to offer a further five years of fights and fighters. A huge commitment to online and digital content will mean a more interactive experience for all fight fans who will continue to enjoy the best quality and excitement of boxing on Sky Sports.”

Matchroom Sport managing director Eddie Hearn added: “I am delighted to announce a new five year deal as Sky’s exclusive boxing promoter in the UK and Ireland. Over the past three years, with Sky Sports’ backing, we have developed a team of fighters unrivalled by any promotional company in the history of British boxing.

“We have worked together to take British boxing from small hall shows to filling major arenas all over the country, creating star attractions and taking the profile of the sport to another level.

“Without Sky Sports consistent backing of British boxing over the years, none of this would have been possible and as we approach a golden era for our sport, it makes me proud to provide such an elite team of fighters with the opportunity to achieve their dreams on the UK’s number one sporting platform.”

Matchroom’s next fight night will see James DeGale take on Andre Dirrel for the vacant IBF super-middleweight title this Saturday.