Conor McGregor has signed a personal endorsement deal with Beats by Dre, with the UFC lightweight champion joining the likes of footballer Neymar, basketball players Kevin Durant and LeBron James, and NFL quarterback Marcus Mariota on the brand’s global roster.
McGregor announced the partnership on Instagram and Facebook, describing it as an honour and thanking those involved in the deal – including Interscope Records founder Jimmy Iovine, U2’s Bono and hip-hop artist Drake.
Humble beginnings. Dangerous intentions. Welcome to the Beats Fam, Champ @TheNotoriousMMA. #BEHEARD pic.twitter.com/7gvbbeLdr1
— Beats By Dre (@beatsbydre) May 26, 2017
Beats by Dre adds to the brands that McGregor has existing partnerships with, including Monster Energy, Reebok and Bud Light. He’s also worked with Rolls Royce, which gave him a custom-made car last year, as well as appearing in Call of Duty.
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