Mcilroy Extends Nike Deal

Rory McIlroy has signed a long-term extension to his clothing contract with Nike, despite the company’s recent departure from the golf club market.

The new deal is reportedly for a 10-year term worth around $100m. The world number two first signed a multi-million-dollar deal in 2013, which included golf equipment and apparel.

However, Nike has sinced changed its strategy in the golf market and in August, Nike followed adidas and announced it would scale back its investment in golf. As such, the brand will no longer sell equipment such as ball, clubs and bags and will instead develop golf footwear and apparel.

McIlroy will endorse Nike apparel, leaving the golfer free to make other deals with equipment suppliers.

“I’m really happy to continue this journey with Nike,” said McIlroy, 27. “I’ve loved this company since I was a kid.”

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