Mirror Football App Relaunched

MirrorFootball.co.uk has announced that it is launching an updated version of its iPhone football app, complete with new features to coincide with the start of the 2011/2012 football season – which will now be available to fans for free across all of Apple’s global App Stores.? ?

Building on the MirrorFootball.co.uk website, the app allows users to personalise their homepage with a bookmark for their chosen Premier League club.

It also offers extensive photo and video-led content, club-specific news, live match-trackers for minute-by-minute results, and new global fan blog content.

The app also features exclusive daily opinion pieces from award-winning writers and football legends including Oliver Holt, transfer gossip expert Darren Lewis, Martin Lipton, Robbie Savage and Mark Lawrenson.  

Users can comment on articles and send them on to friends and publish to Twitter and Facebook.

New for the 2011/2012 season is a series of global football fan blogs, so that fans can read analysis from Spanish, Italian, French, South American, MLS and Football League bloggers. ? ?

Chris Ellis, managing director, Digital – Nationals Division, said: ‘We’re really excited to be launching the updated Mirror Football App for the new season. As well as adding a whole new raft of content to cover foreign leagues, we’ve made the app totally free so that many more iPhone and iPod Touch fans will have real-time access to the latest football news, opinion, results and fun that MirrorFootball.co.uk is known for’.

‘We’re also offering users more and more interactivity around video, social media and comments, making this the most compelling football app you can download’.

Consumers can find the app on Apple’s app store by searching for ‘Mirror Football’ or texting FOOTBALL to 67800.