Bradley Smith has received a further boost following a promising start in the opening round of the MotoGP World Championship, after Bridgestone UK announced a sponsorship deal with the Monster Yamaha Tech 3 star.
The global tyre manufacturer and official series supplier is teaming up with the Oxford-born rider for the 18-round MotoGP season, which kicked off under the floodlights at the Losail International circuit in Qatar.
After qualifying in a career-high third place, Smith (far right, above) was on course to be top British rider before crashing out of fifth place in the closing stages.
Smith said that he is relishing the many battles that lie ahead in the next eight months and was greatly heartened by the support shown by Bridgestone.
‘To receive Bridgestone’s backing for their UK based consumer activities is as heartening as it is exciting for me. It is a world famous brand steeped in a rich motorcycling heritage, so to be on board with Bridgestone as it prepares for an exciting year of its own means a great deal to me.’
The brand is building on its portfolio of bike products and views a partnership with Bradley Smith as critical in communicating its messages.
Bridgestone’s north region communications manager Andy added: ‘We are thrilled to have Bradley on board with us, who will play a critical role in our various aims and objectives for the rest of the year.’
‘With a number of new bike products already planned for the near future to supplement our existing range of critically acclaimed bike tyres, these are exciting times for Bridgestone.’
‘Having one of the brightest and most talented racers in MotoGP with us to help us communicate such announcements will be a huge boost, as we aim to reach out to even wider audiences and raise our presence accordingly.’
‘Having worked with Bradley in the past, we know how professional and knowledgeable he is about his profession, not to mention the motorcycle industry as a whole.’
‘He will be a valuable asset for us and we can’t wait to get to work, during what will be another gripping MotoGP season.’