NSE locks in new partner

National Student Esports (NSE), the official body of university esports in the UK, has announced a new partnership with esports and gaming accessory provider SteelSeries.

The deal sees Danish brand SteelSeries become the official peripherals brand of the British University Esports Championship.

During the 2023/24 academic year, the British University Esports Championship (BUEC) hosted 15,000 matches with participation from 2,200 teams and 113 universities. As per the new agreement, SteelSeries will benefit from a presence throughout NSE’s core competitive tournaments which form the UK’s largest grassroots gaming community.

In addition, SteelSeries tournament-ready Arctis Nova Series gaming headsets will be made available to students during the BUEC 2025 finals and will support NSE in sending out branded merch to 100+ gaming and esports societies for their freshers’ fairs.

SteelSeries will be joining other partners from the NSE’s roster such as Scan Computers, Monster Energy, UNiDAYS, Pringles, Intel and iiyama.

Alex Coulson, Managing Director at NSE, commented, “We are very happy to announce this new partnership with SteelSeries, a brand renowned for its high quality and gamer-centric peripherals. This collaboration represents another significant advancement for NSE, reaffirming our commitment to creating a thriving esports ecosystem for university students across the UK.”

Tony Trubridge, Global Esports Director at SteelSeries, added, “We are obsessed with making a difference in a gamer’s game, life, and world, and we are passionate about empowering gamers to push the boundaries and achieve their best. Partnering with NSE and the British University Esports Championship allows us to further showcase how we live at the intersection of gaming and culture while supporting the next generation of esports talent and providing them with the tools they need to succeed. We look forward to a successful collaboration and seeing these talented students thrive.”