Pele Joins Federer As P&g Ambassador
Football legend Pele has become an ambassador for consumer goods giant Procter & Gamble (P&G), after a deal was announced at a meeting with existing ambassador, world number two tennis player, Roger Federer, at the Brazilian’s home in São Paulo, Brazil.
The 72 year-old said: ‘It is such an honour to be a part of the P&G family, and to be welcomed by the best in tennis – Roger Federer. I look forward to joining him and P&G’s other great champion athletes. We will do many positive things together and commit ourselves to the development of sport in Brazil and worldwide.’
Federer added: ‘Meeting Pelé today was an absolute dream come true. It was an honour to be introduced to the most important and most famous personality in world soccer. Welcome Pelé to the P&G family, and I couldn’t imagine having a better partner!’
Federer is in South America to participate in his Gillette Federer Tour, an exhibition tennis tournament sponsored by P&G’s male shaving and personal care brand Gillette.
The 17-time Grand Slam champion has been an ambassador of the brand since 2007 when he was signed as part of a sporting trio, along with Tiger Woods and Thierry Henry, replacing the outgoing David Beckham.
