Queensberry and FDJ United go another round

Frank Warren’s Queensberry Promotions has renewed its long-term partnership with betting and gaming operator FDJ United.

The extended agreement, which includes FDJ United brands UNIBET and 32Red, will see the return of the ‘UNIBET Lowdown’ digital series, providing behind-the-scenes content and exclusive interviews for Queensberry’s UK fights.

The partnership between the two organisations has been in place since 2016.

The series will recommence ahead of the British & Commonwealth Championship fight between Jack Rafferty and Mark Chamberlain on Saturday 23rd August, starting with an exclusive interview with Josh Taylor.

Frank Warren, Founder and Promoter, Queensberry Promotions, said, “We are very happy to be renewing our partnership with UNIBET just before we enter into a sequence of blockbuster fights and shows. I’ve been involved in this sport for many, many years and the way people interact with boxing has changed beyond recognition.

“Here at Queensberry, we are certain this partnership will make sure these developments continue in the right direction, giving boxing fans unique access to the fighters and making them feel closer to the action. UNIBET is the place to be when it comes to digital series for boxing fans everywhere, so we are delighted to continue this collaboration.”

Sam Mead, General Manager UK, FDJ United said, “We are absolutely delighted to be continuing our partnership with Queensberry Promotions. Our relationship dates back nearly a decade, to 2016, and has helped to showcase our UNIBET-sponsored content alongside some of the most iconic nights in boxing history.

“Along with Queensberry, we share a similar ethos in delivering a customer-first approach – using the ever-growing medium of digital content to be innovative and engage existing and attract new fans.”

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