Racing Networks Sign Up To Sportpost

Horse racing’s two biggest broadcasters, Racing UK and At the Races, have struck content-sharing deals with new sports social media website www.sportpost.com.

The two broadcasters have become channel partners of the social media website, joining recent Grand National winner A.P.McCoy who recently signed up to create his own blogging portal within the Sportpost site.

Less than a month since launch, Sportpost has already attracted media partners such as Red Bull, Nike Football, the UFC, and Euro League Basketball.

Sportpost also has exclusive deals to publish personal blogs from athletes like England rugby international James Haskell and England international, West Ham striker Carlton Cole.