Renault Ad To Feature Eric Cantona

In the lead up to the launch of its latest Laguna model, Renault is running a a TV ad featuring former Manchester United player Eric Cantona.

The campaign, which has been created by Publicis Paris, promotes the new Coupe GT version of the latest Laguna, which launched last year. The ad focusing on the former United captain will air on 23rd March, running in both the UK and France until the end of April.

The 90-second version of the ad aims to be humorous, toying with Cantona’s ‘eccentric’ image.

Additionally, a ‘making of’ film about the ad will also be released and a teaser is currently available online.