Rezzil Appoint B-engaged As Lead Marketing Agency

Rezzil, a leading athlete development platform, has appointed B-Engaged as its lead creative and marketing agency.

B-Engaged, who were shortlisted for Young Agency of the Year at the Sport Industry Awards 2021, will be responsible for amplifying the brand on social media, while delivering content designed to reach and engage new audiences.

They follow the likes of Guild, EA Sports and Call of Duty in the agencies ever-growing esports and gaming portfolio. The virtual reality sports platform has received recent investment from Thierry Henry, Gary Neville, Vincent Kompany and Michail Antonio before Facebook founder Mark Zuckerberg highlighted them in his recent keynote speech at FBConnect.

Ehsen Shah, CEO of B-Engaged, said: “We’re incredibly proud to be working with Rezzil. Andy and his team have built an amazing product and one that we see as the future of athletic training.

“It’s a hugely exciting time for the company with the recent investment and the launch of Player 22, their home-based consumer offering.

“Much like Rezzil, we look forward to pushing the boundaries in the digital and social world to make sure we continue to give first in class service as part of our esports offering.”

Andy Etches, Co-Founder of Rezzil, said: “We are so pleased to have B-Engaged on board as our complete marketing agency.

“The teams at both B-Engaged and HIFEN fully understand the significance of the Rezzil brand and our vision for PLAYER22.

“We are incredibly excited by the work they have produced so far and look forward to some of the campaigns due to launch in the near future.”