RFU Announces Climate Focused Partner

28 Sep 2022 | Tom Barwick
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The national governing body for rugby union in England, the Rugby Football Union (RFU) has announced a new partnership with UK B2B energy supplier Pozitive Energy.

The sustainable energy-focused company, part of Pozitive Planet, has signed a long-term agreement with the RFU which commenced on 1st September 2022.

Pozitive Energy will aim to offer its expertise and guidance to grassroots clubs and English rugby’s 82,000-capacity national stadium Twickenham Stadium during a period of energy price challenges. 

The company claims that this will be achieved through ‘best-in-class case studies, offering innovative technology capabilities’.  Collaborating to reduce carbon emissions is also a key pillar of the new relationship.

“We are pleased to be working with an innovative, technology focused company

ROB GRENVILLE-JONES, RFU

Pozitive Energy is already involved in rugby through its supply of energy to eight of the RFU’s artificial grass pitch venues as well as via a long-standing partnership with local club, Mersea Island RFC.

Rob Grenville-Jones, RFU Commercial Partnerships Director, said, “At a time of rising energy costs, we are pleased to be working with an innovative, technology focussed company that can provide the RFU and our member clubs with guidance and analysis on cost management and tailor-make packages based on need. 

“The Pozitive Energy team’s passion for the sport, through their involvement and volunteer work at a club local to their Colchester headquarters, shines through and we are delighted to have them on board as a partner.”


Steve Daniels, Pozitive Energy Chief Sales Officer and Co-founder, added, “We are absolutely delighted to enter into this long-term partnership with the RFU. Having personally played rugby all my life, now coaching a youth side and being part of a club committee, I fully understand the pressures clubs are under to reduce costs wherever possible and also to reduce the administrative burden for its volunteers.

“Everyone at Pozitive is looking forward to working with the RFU and grassroots clubs in order to achieve this goal.”

Image: Shutterstock

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