Simon Massie-Taylor has been appointed as chief commercial officer of the Rugby Football Union (RFU).
Massie-Taylor is currently commercial director at the British Olympic Association (BOA) and will join the RFU later in the summer.
He will be responsible for all of the RFU’s commercial operations and revenue-generating activities, including; sponsorship, commercial partnerships, broadcast deals, ticketing, stadium debenture sales and boxes, hospitality, licensing and retail.
Reporting to RFU CEO Ian Ritchie, Massie-Taylor will be a member of the senior leadership team and the RFU management board.
Before joining the BOA in 2014, Simon was senior vice president, commercial, for Tough Mudder in New York and, prior to this, was part of the award-winning commercial team for LOCOG, organisers of London 2012 Olympic Games and Paralympic Games. Previous roles include an associate position at the investment bank Rothschild and Sons and an accountant at KPMG in London.
Ian Ritchie said: “Simon’s appointment comes at an exciting time for the RFU. His commercial knowledge and experience, and proven track record in developing and delivering commercial strategies and programmes in international sport will help us generate funds to invest in the game, and continue to grow and develop rugby in this country.”
Simon Massie-Taylor added: “I am thrilled to be joining the RFU at an exciting time for the game in England. I have loved my time at the BOA and within the Olympic movement over the past seven years and now I am looking forward to this new challenge in a sport that I am passionate about.”
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