England Rugby finds its fizz with Nyetimber
The Rugby Football Union (RFU) has named Nyetimber as the official sparkling wine of England Rugby.
As part of the agreement, the full Nyetimber range will be available by the bottle and glass at the Allianz Stadium on match days. The brand’s routemaster bus will also be present in the Nyetimber Garden in the British Airways West Fan Village during major matches, with the sparkling wine also served in hospitality areas.
A bottle of Nyetimber will be presented to the player of the match at every England Rugby Men’s and Women’s home game. The brand will also work to support local rugby clubs across the country as part of the partnership.
Claudio Borges, RFU Executive Director of Commercial and Marketing, said, “It is fantastic to be welcoming Nyetimber as our Official Sparkling Wine Partner. There is so much cause for celebration in our sport, and as a brand that shares our values, Nyetimber is a very fitting partner.
“We are thrilled that supporters can now enjoy Nyetimber’s outstanding sparkling wines when visiting Allianz Stadium on match days.”
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