Rpa Recruits Whoop As New Partner

The Rugby Players Association (RPA) has unveiled WHOOP as the organisation’s official fitness wearable partner on a multi-year deal.

WHOOP is a personalised digital, fitness and health coach that provides members with data-driven insights and feedback relating to strain, sleep and recovery.

As part of the partnership, RPA Members will have access to the new WHOOP 4.0 technology, which tracks key metrics like resting heart rate, heart rate variability, respiratory rate and sleep staging.

WHOOP, whose rugby athletes include Bath and England back Anthony Watson (pictured) and Saracens Women and England forward Poppy Cleall, will also create customised content with the RPA to highlight the health, fitness and lifestyles of professional rugby players.

Fans will also get an inside look into the techniques and activities helping the best players in the world to perform on the pitch.

Briain Curtin, International Marketing Director at WHOOP, said, “We’re thrilled to be partnering with the RPA, and for WHOOP to play a part in aiding rugby players’ performance both on and off the pitch. 

“WHOOP’s personalised insights will allow players to train smarter, sleep better and recover faster, so that they can unlock their performance potential.”

Gaia Bursell, RPA Head of Commercial and Team England, added, “Monitoring all aspects of fitness and recovery via wearable tech and analysing the data is hugely popular and WHOOP are leading the way. We are really excited to work with them on developing their relationship within elite rugby across both our male and female members.”

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