Saracens Rugby Club have announced the signing of a two-year deal with GBA Services.
The global transport solutions provider will become the Premiership champions’ Official Logistical and Courier Supplier in what will be GBA Services first formal sports sponsorship agreement.
As part of the agreement the logistical supply chain operator will provide Saracens with a full suite of transportation services and will deliver logistical solutions for the club.
The partnership will also amplify awareness of both organisations with branding at Allianz Park and the Saracens logos displayed on GBA’s fleet of vehicles.
Saracens, CEO, Mitesh Velani said: “We are delighted to add GBA Services to our family of commercial partners. Like Saracens, GBA is a progressive, recognised leader in its field that harnesses team spirit to deliver positive results. We are looking forward to developing a mutually rewarding partnership together.”
Ian Mountford, GBA Services, UK Sales & Marketing Director said: “GBA Services is growing year on year with record breaking numbers. We are delighted to join forces with current Premiership and European Champions, Saracens Rugby Club. Partnering with such a successful professional sports organisation which includes several key members of the England World Cup team is a great opportunity to enhance our brand awareness across Europe.”
The deal marks Saracens’ first commercial partnership since they were handed a fine and hit with a deduction of 35 points in November.