Sheffield United Scores Sleeve Partner
Newly promoted Sheffield United has announced that Gtech will become the men’s first team sleeve sponsor for the 2023/24 Premier League campaign.
The home technology brand’s logo featured on the shirt sleeve on Sheffield United’s jerseys for the first time at the weekend as the Blades lost 1-2 to champions Manchester City.
According to a statement, the new partnership extends Gtech’s commitment to sports, community engagement, and technological advancement.
Nick Grey, Owner of Gtech, said, “I’m absolutely delighted to join forces with the Blades as their proud sponsor. This partnership is a testament to our shared values of pushing boundaries, embracing innovation, and striving for excellence. We believe that our cutting-edge home technology and the blades fanatical support for their club will create a winning combination both on and off the field.”
Paul Reeves, Sheffield United’s Head of Commercial, added, “We are excited to welcome Gtech into the Sheffield United commercial portfolio. Gtech are a global leader for high performance home appliances and their dedication to technology development. This partnership will not only strengthen Gtech’s visibility alongside the club on a global stage but will also enhance the overall fan experience through collaborative initiatives and matchday activities.”
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