Shorts: Brentford Fc, Table Tennis England

14 Dec 2021 | tshego
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Brentford FC has announced a partnership deal with the structural steel fabrication company, Steelo. The London-based organisation has signed a sponsorship agreement which will see them working with the Club as an Official Club Partner until the end of season 2023/24.

Steelo was founded in 2009 and prides itself on competitive pricing and a commitment to deliver their projects on time to the highest standard. Their innovative approach to steel fabrication has seen them progress to being known as one of the most ambitious and pioneering firms in the sector. 

The partnership with Brentford will support the next phase of Steelo’s growth as they look to build their digital profile, awareness and engagement in the community.


Table Tennis England has appointed Adrian Christy as interim Chief Executive.

Christy, who was previously CEO at Badminton England, stepped down in September after 15 years at the helm.

He starts immediately and will work initially alongside outgoing Chief Executive Sara Sutcliffe, who leaves Table Tennis England later this month.


In a landmark deal, The Great Run Company, the UK’s original mass participation sports events organiser and Let’s Do This, a 5-year-old, Silicon Valley backed, booking platform, have announced a partnership to inspire and innovate.

Great Run will become the largest event organiser to power all of their bookings through Let’s Do This, including the ballot for the Great North Run, the world’s biggest half marathon.

In 2022, over 250,000 participants are expected to register for their Great Run event through Let’s Do This. The platform, which is changing the way people find and enter events, has even garnered investment from sporting superstars like Paula Radcliffe and Usain Bolt.


Motorsport Tickets has announced that they have partnered with Twickets, one of the largest face value ticket marketplaces in the world, as its official ticketing reseller. This partnership provides Motorsport Tickets customers with an outlet to resell their tickets and for Twickets customers, access to the exciting world of motorsport.

Twickets will serve as Motorsport Tickets’ trusted fan-to-fan ticket resale marketplace, enabling customers to sell their tickets if they have decided to not attend the event. Twickets allows ticket sellers the opportunity to completely control their reselling process and enable them to advertise their tickets to Twickets’ wide-reaching marketplace.

The Twickets partnership will see a banner added to each applicable race event page on Motorsporttickets.com and as races move to being sold out, this banner will act as a quick link to any residual stock, further establishing Motorsport Tickets as the one stop destination for all motorsport tickets.

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