Shorts: Fifty Digital, Sportsgiving, Wif
Fifty Digital, a UK creative and social agency that specialises in sponsorship and sport, has appointed Zanna Wharfe as its Head of Strategy.
Zanna joins Fifty Digital following five years at We Are Social. Having joined as a Senior Strategist before becoming Strategy Director in 2020, she has worked with a range of global brands including Diageo, Dr. Martens, Kellogg’s, Pringles and Westfield.
Taking on the newly formed role of Head of Strategy, Zanna will be joining Fifty Digital’s leadership team, with responsibility for building and leading the agency’s strategic offering for their diverse range of clients.
SportsGiving, the UK-based integrated fundraising arm of race entry provider RaceNation, has repositioned itself as a standalone platform, offering benefits to fundraisers, charities and workplaces looking to raise more money on white-labelled donation pages.
Following eight years working alongside with RaceNation, SportsGiving will now stand independently to allow fundraisers, charities, businesses and employees the opportunity to have standalone pages for the first time.
Will Golder, CEO of SportsGiving, said, “We are delighted to see the independent SportsGiving site go live. In tough economic climates we have seen charities report a significant drop in fundraising revenue, so it was important for us to continue to innovate and support all our clients to raise as much as possible for all good causes.”
In response to the Lionesses’ win at the Women’s EURO 2022, Women in Football has announced details of its new mentoring programme, which will support the careers of almost 100 women across the tournament’s host cities.
Presenting development opportunities for the mentors as well as the mentees, the programme will be funded by Women’s EURO 2022 sponsor Heineken as part of its commitment to women’s football and gender equality in the game.
Eleven mentees will be chosen from each of the nine host cities – Brighton and Hove, London, Manchester, Milton Keynes, Rotherham, Sheffield, Southampton, Trafford, and Wigan and Leigh. Mentors will be accredited by Oxford Brookes University and the programme will be supported by award-winning mentoring specialists Goal 17.
