Shorts: National League, Scarlets, Canoeing
The National League, the fifth-highest in the English football league system, has announced an update on its intention to implement of a streaming platform in the second half of the current season.
The National League Board has revealed that a soft launch of the streaming platform will go live on Saturday 10th December with a full launch two weeks later.
The first phase of the launch will see streaming introduced for National Division clubs only while the league works with North and South clubs running pilot events in the second half of the season to ensure logistically it can be delivered for North and South Divisions for the 2023/24 season.
It also claimed that ‘further updates around pricing and sign-up activity will be announced shortly.’
Welsh rugby union side Scarlets has extended its partnership with South Caernarfon Creameries, producers of Welsh cheese and butter.
South Caernarfon Creameries joined Scarlets’ partnership roster last season and will have a presence in the supporter’s village on match-day, with its branding and adverts will also be seen in match-day programmes and on pitch-side LEDs.
Garan Evans, Scarlets Head of Commercial, said, “It’s been fantastic to have South Caernarfon Creameries as part of the Scarlets family for the last 12 months and we’re delighted to continue our partnership.
“Being at the heart of the community is something we both value and hold strong and we
look forward to working with Kirstie and the team on some exciting campaigns for our
supporters over the coming season.”
British Canoeing has partnered with global hospitality company DAIMANI for VIP ticketing.
DAIMANI is set to deliver VIP packages at the 2023 ICF Canoe Slalom World Championships, which is set to be held in December at the Lee Valley White Water Centre.
Gareth May, Business, Development Manager for British Canoeing, said, “We are delighted to be partnering with DAIMANI for the 2023 ICF Canoe Slalom World Championships.
“With live entertainment, great food, opportunities to try paddling and lots, lots more, the 2023 ICF Canoe Slalom World Championships promises to be an action packed event with something for everyone to enjoy.”
John Eades, Managing Director UK for DAIMANI, added, “We are delighted to be working alongside British Canoeing on this prestigious world championships. Our team will assist reach a wider UK and international audience through our state-of-the art e-commerce platform.
“This unique hospitality experience is perfect for businesses, families, enthusiastic paddlers and those wanting to experience the sport & the iconic Olympic venue for the first time.”
The FA has announced that Crystal Palace’s Selhurst Park will host The FA Women’s Continental Tyres League Cup Final on Sunday 5th March.
The twelfth final will kick-off at 3pm and is due to be broadcast live on the BBC.
This year’s FA Women’s Continental Tyres League Cup Final follows on from a record-breaking attendance of over 8,000 at AFC Wimbledon last season, which saw Manchester City overcome Chelsea 3-1.
Kelly Simmons, FA Director of The Women’s Professional Game, said, “We’re really looking forward to working with Crystal Palace over the coming months to put on a really exciting final.
“Selhurst Park hosts some of the best men’s players in the world over the course of the season in the Premier League and has also played host to Crystal Palace Women. It is a fitting venue for the Final to be held in March.”
English Football League (EFL) Two football club Swindon Town has extended its partnership with Select Car Leasing, agreeing a new deal that will run until the end of the 2023/2024 season.
Swindon Town Commercial Manager, James Watts, said, “It’s great that Select Car Leasing have agreed to extend their sponsorship agreement with the club.
“We are delighted to have another well respected company tie up a commercial deal with us as we look to keep progressing both off and on the field.”
