Shorts: Pentathlon, SailGP, Soccerment
Pentathlon GB, the national governing body of modern pentathlon, has accelerated its partnership with British Obstacle Sports, the national governing body for obstacle course racing and ninja sport in the UK.
The partnership will increase the number and variety of obstacle competitions and events being delivered across the UK.
Pentathlon GB has also recently appointed British Obstacle Sports’ President, James Burton, as a co-opted member of the Pentathlon GB Board.
James Burton, President of British Obstacle Sports, said, “Working together we can help to bring the endless possibilities of obstacle sports to even more communities across the UK. We’re delighted that Pentathlon GB will provide guest obstacles at our Junior National Championships, and we will partner on our 100m Sprint National Championship in January 2024.”
Trafford Wilson, Chief Executive Officer at Pentathlon GB, added, “This new strategic partnership supports our long term vision to establish a sustainable, innovative and inclusive organisation that not only supports its current members but also motivates new participants to embrace the sport. The appointment of James Burton to our board will help us to drive the future of pentathlon forward.”
SailGP joins forces with Mover a company specialising in 100 percent plastic-free apparel, to create the first plastic-free technical sportswear.
Fiona Morgan, Chief Purpose Officer, said, “At SailGP our ambition is to be the world’s most purpose driven and sustainable global sport and entertainment platform, and it’s only by collaborating with innovative, like-minded partners that we’ll be able to achieve this.
“That’s why we’re incredibly excited to be joining forces with Mover after two years of development to totally rethink sports performance clothing with plastic free materials, a cause very close to my heart. This purpose-driven collaboration demonstrates that change is possible if you innovate and re-design the norm.”
Nicolas Rochat, Chief Executive Officer and Founder of Mover, added, “Our collaboration with SailGP is a fantastic opportunity to prove that natural fibres can excel in one of the most demanding sports on the planet. Our materials that are the most technical and intelligent, genuinely designed to be digested by nature.”
London-based Soccerment announces partnership with Inter Milan and Italy defender Federico Dimarco.
The three-year strategic partnership with Inter Milan and Italian National Team player Federico Dimarco aims to capitalise on a new era of football through AI and data integration.
As part of the collaboration, Dimarco, who is represented by sport management agency Roc Nation, will utilise Soccerment’s XSEED AI-integrated shin guards and Soccerment will, in turn, furnish Dimarco with unique data insights to further refine his game.
Aldo Comi, Chief Executive Officer of Soccerment, said, “Embarking on this journey with Federico Dimarco, a player whose career personifies relentless dedication and progression, mirrors Soccerment’s commitment to perpetual innovation and evolution within the football industry. This partnership is not merely a collaboration but a fusion of elite skill and technology, destined to elevate the sport into a new era of data-driven excellence.”
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