Shorts: Streamamg, Speedway, Preston North End
Canada’s governing body of curling has selected London-based OTT technology provider StreamAMG to supply the end-to-end technology behind its new domestic and international OTT video streaming service.
From the start of 2023, Curling Canada will use StreamAMG’s suite of products to power Curling Canada +, a brand-new service that offers live and on-demand content to supporters in Canada and around the world.
Katherine Henderson, Chief Executive Officer of Curling Canada, said,“Having our streaming platform in place gives us new ways to present our sport and our athletes to fans around the world,” “This is the first step in the process, and we hope to grow this product down the road and give our fans even more content.”
Curling Canada joins SteamAMG’s roster that already includes ATP Media’s Tennis TV, The FA’s FA Player, Premiership Rugby’s PRTV Live and over 50 top sports rightsholders globally.
The British Speedway Championship has secured league sponsorship deal for the 2023 season with Cab Direct, a UK’s taxi supplier.
As part of the deal, the league will be renamed the ‘Cab Direct Championship’ and the taxi specialist will use its communications channels to help publicise speedway. Cab Direct branding will also be in place around the nine Championship venues.
BSP Ltd Chairman, Rob Godfrey, said, “We’re delighted to have reached this agreement with Cab Direct to sponsor the league for 2023.
“Cab Direct is a major national business with a great reputation and its backing can only help us attract more new customers to discover the amazing sport of speedway.
“As well as exposure to thousands of taxi operators around the UK, every taxi driver talks to thousands more customers every year, so having them on board is a brilliant way to spread the word about speedway!”
English Football League (EFL) Championship football club Preston North End has announced that casino and sports betting platform Stake.com will be the club’s official sleeve sponsor for this weekend’s FA Cup tie against Tottenham Hotspur.
Stake.com will see its logo on the sleeves of the North End players for the visit of Antonio Conte’s side, which will be broadcast live on BBC One on Saturday evening.
The Stake.com branding will also be displayed on the club’s digital perimeter around the pitch on the night.
Lisa Whittaker, Preston North End’s Senior Commercial Manager, commented, “We are delighted to team up with Stake.com as our official sleeve sponsor for our tie against Tottenham Hotspur. The club are proud to welcome the brand on board with PNE and look forward to working with them on this partnership.”
The UK Esports Team Committee (UKETC) – a collective of UK-based esports teams which aims to grow teams and represent the voice of teams in the market – has announced a change of leadership with immediate effect.
Daniel Chung, COO and co-founder of MNM Gaming, and Jeff Simpkins, COO of Resolve Esports, have been voted by the Committee to the roles of Chair and Vice Chair respectively, for 2023.
Outgoing Chair Oliver Weingarten of LDN UTD and Vice Chair Stuart Brown of Fnatic have stepped down from their respective tenure, however, both will remain on the Committee as members and have agreed to continue to support Daniel and Jeff in their new roles.
The National Basketball Association (NBA) has appointed Sharon Fuller as its new AVP Content and Social for Europe and the Middle East.
Fuller, who left her role as Chief Content Officer at the eSkootr Championship in the summer of 2022, will start her new role in February, based in Madrid.
