Shutterstock has signed an exclusive three-year partnership with Scottish Premiership Champions Rangers.
The partnership allows the global creative platform to capture and distribute real-time photography for all of Rangers’ Scottish Premiership, Scottish Cup, and League Cup fixtures, both home and away, as well as next season’s UEFA Champions League campaign.
The agreement also grants Shutterstock, an Official Partner of the Sport Industry Awards 2021, exclusive access to off-the-field events, including behind-the-scenes coverage of training sessions, signings, press conferences, community appearances and feature work.
Through Shutterstock Editorial, commercial partners and publishers from around the world will have real-time access to license the latest action shots from Ibrox Stadium and all of the club’s away fixtures.
“It’s been a historic season for Rangers FC, and we’re thrilled to be partnering with Shutterstock,” said James Bisgrove, Rangers’ Commercial and Marketing Director.
The collaboration will drive further commercial revenue growth, whilst broadening the club’s reach globally through Shutterstock’s unparalleled access to high-quality visual content.”
Candice Murray, VP – Editorial, Shutterstock added: “With a huge global fanbase of over 550 supporters’ clubs globally, our partnership with Rangers FC ensures these exhilarating live moments on the field are captured and accessible to audiences around the world.
“Adding to our comprehensive offering in the sports sector, we’re delighted to bring game day to Rangers supporters at a time when they can’t be cheering from the stands.”
The agreement is the latest of sporting partnerships for Shutterstock, its expanding roster including Premier League sides West Ham United and Fulham, as well as The EFL and separate deals with three of its clubs, Birmingham City, QPR and Hull City.