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Shutterstock Unveiled As New Official Photography Partner Of #siawards2021

25 Feb 2021 | tshego
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Sport Industry Group has today announced that Shutterstock, a leading global creative platform offering full-service solutions, high-quality content, and tools for brands, businesses and media companies, is the new Official Photography Partner of the Sport Industry Awards.

Starting with immediate effect, this multi-year alliance will see Shutterstock play a key role in the 2021 Awards, which mark the 20th anniversary edition of the industry’s biggest celebration.

With more than one million contributors around the world, Shutterstock brings their renowned expertise across sport production and editorial distribution to the Sport Industry Awards 2021, ensuring that every angle of the process is captured in style as Official Photography Partner of the event.

Similarly, Shutterstock – who partners with many of the most significant sports leagues and governing bodies in the world – will sponsor the Creative Content Award, which honours the evolving and exciting multimedia work of the industry.

The category, born out of 2019’s Film Content Award, was introduced in 2020 to reflect the changing world of creative content, and the proliferation of communications across different platforms.     

Beyond the Awards, Shutterstock also joins as a Leadership Package Partner of Sport Industry NextGen, the sport sector’s leading professional development programme, providing training on Shutterstock’s products and services, as well as networking opportunities. Additionally, Sport Industry Group and Shutterstock will work collaboratively over the coming years on a number of creative marcomms campaigns, while Shutterstock imagery will be featured throughout the industry-renowned Sport Industry Daily newsletter.

“Sports are a key area of focus at Shutterstock, and we are delighted to be working with Sport Industry Group as we increase our presence in this vertical across international markets,” said Candice Murray, VP Editorial at Shutterstock.

“We are proud to support the UK sport sector, bringing our blend of photographic excellence, expertise, creativity, and global reach to the industry.”

Alex Coulson, Sport Industry Group Managing Director added:

“Shutterstock is an unquestionable leader within the creative and editorial content space and has demonstrated their desire to be a real mainstay of the sport sector with this multi-year partnership. It’s been brilliant working with the Shutterstock team so far, and I know they will add real value to our community.

“Through this wide-reaching partnership, they’ll be bringing their expertise to the Awards to ensure we capture every emotion and angle on the night, while their leadership and guidance across our Sport Industry NextGen programme will be second to none.

“Combine all of this with the exciting marcomms campaigns we have planned with them and it promises to be a win-win partnership. We’re excited to kick off.”

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