Sky Nets 1.18m For Ryder Cup Finale

23 Sep 2008 | tshego
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Sky Sports’ coverage of the climactic final day of the Ryder Cup attracted a peak of 1.18m before the audience slipped away as the US neared victory over their European rivals.


Sky Sports’ coverage of the crucial final singles round averaged 821,000 viewers across seven-and-a-half hours between 4.30pm and midnight, a 5.4% share of multi-channel homes.


It peaked at 9.15pm with 1.18m, just as the Englishman Justin Rose was beating the American team’s world number two, Phil Mickelson. However as the remaining matches went the US’ way to give them a 16.5 to 11.5 win, the audience began to decrease.


Sky Sports 1 averaged more than 1m viewers between 7.15pm and 8.15pm, and between 8.30pm and 10.15pm.


The action was the last of three days of Ryder Cup golf. Saturday afternoon’s action had 480,000 viewers on Sky Sports 1, with 562,000 watching the evening programme.


The evening show peaked with 817,000 viewers at 11.30pm, making Sky Sports 1 the second most watched channel in multichannel homes apart from BBC1.


On Friday, the afternoon show opened with 377,000 viewers, with another 537,000 watching the evening live show.


 

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