Sky Sports Celebrates 25 Years Of Women’s Golf Coverage With Rights Extension
Sky Sports has announced a three-year extension of its existing rights deals for both the LPGA and the Ladies European Tour (LET), and will also celebrate 25 years of women’s golf coverage on the channel.
The extension of the LPGA deal will see Sky Sports continue to be the home for all five women’s golf majors: the KPMG Women’s PGA Championship, the Evian Championship, ANA Inspiration, the US Women’s Open and the AIG Women’s Open.
The broadcaster will also screen the Women’s Scottish Open and the Solheim Cup on Sky Sports Golf in a three-year extension to its existing deals.
The news comes as the 2021 Solheim Cup came to a conclusion, with Europe holding off the USA to retain the trophy after winning in Gleneagles in 2019.
Sky Sports says women’s golf has continued to grow and ‘attract big audiences both on the course and on TV’. The Women’s Open attracted ‘excellent’ TV numbers in the final round, according to the broadcaster, as did all three days of the Curtis Cup – the amateur equivalent of the Solheim Cup.
“Sky Sports has been a proud supporter of women’s golf for decades,” said Jason Wessely, Director of Golf, Sky Sports.
Today we are pleased to announce new agreements with the LPGA and LET, both of which are adding new events to their schedules. One of the golfing highlights of this season was the thrilling AIG Women’s Open at Carnoustie when we showed more hours of coverage than ever before”.
This year, Sky celebrates 25 years of Women’s Golf on Sky. In 2021 Sky will have broadcast 35 women’s golf tournaments including all five Majors, the Curtis Cup and the Augusta National Women’s Amateur. In 2022 that will increase with more LPGA and LET events than ever before, including the new Aramco Series and the visit of the AIG Women’s Open to Muirfield.
