Spartan Uk& Ireland Signs Myomaster As Official Recovery Partner

Obstacle course race and extreme wellness brand Spartan has announced a new partnership with sports recovery specialist MyoMaster.

The deal will see MyoMaster become Spartan’s Official UK and Ireland Recovery Partner for the 2021 season, and will aid the recuperation of racers. Spartan says the pair will help participants learn to take care of their bodies, as well as improving performance and ultimately achieving more throughout the race season. 

The partnership will also see MyoMaster activate a specialised ‘Recovery Zone’ at all five Spartan UK and Ireland event weekends, which will allow racers to try out a variety of the brand’s signature products, as well as learning from sports recovery specialists and brand ambassadors, including World’s Strongest Man Adam Bishop, and England and Harlequins rugby player Joe Gray. 

“Spartan is for those willing to mentally and physically push to achieve their personal best. It is a sport, mindset, community and way of life. Above all, it is a catalyst for transformation, pushing you beyond what you thought was possible,” said Emily leRoux, Director of Global Partnerships, Spartan.

“We are very excited to be partnering with MyoMaster – a truly innovative organisation who not only share our passion for getting fit and healthy, but also our commitment to supporting our community with educational and inspirational content and advice. We look forward to supporting the UK and European expansion of MyoMaster.”

Lottie Whyte, Co-Founder, MyoMaster, added: “We’ve got a dream to be at the end of every single race around the world, whatever the sport, helping athletes feel amazing and achieve even more. So, we’re more than a little bit pumped to be joining the Spartan UK & Ireland community as their recovery partner. We know Spartans push their mind and body to the limit and we’re here to help you go even further,.”