Speakers Announced – Women’s Sport: The Road to $23bn

29 Aug 2025 | Tom Love
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SIG is delighted to announce the full speaker lineup for its upcoming Sport Industry Socials event at Lord’s Cricket Ground on 17th September, with represantives from the MCC, Rexona/Sure, Barclays, Havas Play and More Than Equal, all set to take the stage.


Hosted in the Pelham Suite at the iconic home of cricket, this event will bring together senior professionals from across the sport sector for a morning of insightful discussion and impactful networking.

The focus of the day’s conversation will be one of the most exciting growth stories in the industry – the rise of women’s sport and the road to a projected $23bn in annual global revenue by 2033, as revealed in the Sport Industry Report 2025.

To explore how brands can best maximise this opportunity, the first panel of the day will be a discussion hosted by Katie Maier, Chief Marketing & Communications Officer, Marylebone Cricket Club, who will be joined Emily Heath, Global Brand Director, Rexona/Sure and Katy Bowman, Head of Sponsorship Partnerships, Barclays.

The second part of the day will see James Masters present Havas Play UK’s future-facing report Vision 2035: A Decade To Reimagine Women’s Sport, followed by a fireside chat with More than Equal’s Kate Beavan, hosted by Ellie Moss.

Moss and Masters both appeared alongside F1 Academy driver Chloe Chong on a recent episode of The Game Plan podcast, hosted by Think Beyond’s Radha Balani.

Following the conclusion of the day’s stage content, all attendees are invited to stay on for a networking lunch and the option of a guided tour of Lord’s.


Sport Industry Socials is series of informal networking opportunities that takes place three times a year.

Each event focuses on trending topics within the industry and is ideal for anyone working in sport who wants to expand their knowledge and network at the same time.

Sport Industry Socials are exclusively available to Sport Industry Members.

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