Sportcel Acquires Sports Marketing Agency Slipstream
Sponsorship and events agency, Sportcel has announced the acquisition of Slipstream, the specialist digital and experiential agency.
Commenting on the acquisition, Aidan Day, joint managing director, Sportcel said: “With the increasing demand from our clients for specialist knowledge and delivery of ever more complex digital communication strategies, the acquisition of Slipstream reinforces our credentials as a full service provider for our growing client base.”
“Mike and Dan’s arrival also provides a welcome addition to the Sportcel leadership team”.
Slipstream principles Mike Gumm and Dan Griffey commented: “After two years supporting Sportcel on a number of high profile client projects including LVMH, Continental Tyres and The FA, a natural alliance emerged between Sportcel, a highly successful sports and event agency, and the digital and sponsorship team at Slipstream.”
“The acquisition became an obvious next step delivering genuine added expertise for all of our clients”.
Sportcel’s existing clients include Hugo Boss, Volvo, Ellen MacArthur Foundation and SCA.
Slipstream has experience across the sports and entertainment industry, working on high profile projects, delivering creative communications for brands and rights owners.
