The Sports Consultancy Joins Sportsworld

Sportsworld has appointed The Sports Consultancy as its rights representation agency for the Tribal Series, a sport series dedicated to the UK’s 12 million disabled people.

Sportsworld launched Tribal Series in 2015, with Paralympian Sophia Warner. The first event, the Para Tri, in August attracted over 300 athletes, 2,000 attendees and included 30-minute broadcasts on Channel 4, British Eurosport and Sky Sports.

Commenting on the appointment, Marc Hope, director, rights marketing at The Sports Consultancy said: “Following the launch of our rights marketing practice earlier this year, this appointment joins a broad portfolio of events spanning mass participation, high profile televised sport and entertainment properties, including events at the Queen Elizabeth Olympic Park, and major international federations that we are representing.  I am passionate about the opportunities presented by disability sport, having been involved in sponsorship in this space over the years, and am excited to introduce the Tribal Series to our extensive brand network.”

Tribal Series project director, Sophia Warner added: “London 2012 demonstrated the enormous opportunity for para sports and their athletes and as we build up to the 2016 Paralympic Games in Rio I believe there are many brands who will see enormous benefit of communicating with the UK’s 12 million disabled. As the UK’s only mass-participation sports series dedicated to this audience and set to grow to four events in 2016 we are perfectly poised to provide the platform for those brands.”