Stats Expands Profile With Bloomberg Sports

STATS, the sports technology, data and content company, has expanded its sports analytics portfolio with the acquisition of Bloomberg Sports (BSports) and its sophisticated system of data analysis, predictive modelling and integrated data systems.

By combining BSports with its Sports Solutions Group, STATS has increased its offering with a complete suite of sports data products and services to multi-media, team, league, gaming and technology customers.

With almost all Major League Baseball teams using the BSports Pro2 integrated data system, the acquisition significantly strengthens STATS’ position in the sport. BSports uses advanced analytics and science-based predictive models that provide projections across most major sports.

STATS CEO Gary Walrath said of the deal: ‘Our mission is to revolutionize the way sports are viewed, understood, played, and enjoyed. The addition of BSports’ very talented team and compelling portfolio of products significantly bolsters our global strategy.’

BSports President Bill Squadron will remain with the company and report to Walrath, and the BSports division will continue to use the underlying Bloomberg Sports technology.

‘When we started Bloomberg Sports, our goal was for it to become the industry-leading provider of creative, premium data analytics services to sports professionals and fans, which is exactly what’s happened,’ Squadron said.  

‘We are proud of what we have built and are delighted to see it take the next logical step, which is combining forces with the industry’s leading data company.’

The transaction is STATS’ first since becoming a flagship member of Vista Equity Partners’ portfolio of companies this past June.