Swansea City has transformed a player manual into an easily accessible app to engage new players and support their mental wellbeing.
When a new player signs for Swansea they currently receive a book with useful information about the club and local area to facilitate their integration into their new club and also, equally as importantly, into their new home city.
Much of this information changes regularly and needs updating quickly and easily and so transformation of the book into an app is a natural progression. The app will then ensure information is at the players’ fingertips with easy access to maps and important contact information.

A crucial section of this app is addition of information and contact details for mental health support resources. The club recognises that the mental and emotional wellbeing of players is vitally important and are supporting their players in this area.
The design of the app is important in encouraging new players to use and rely on it for up-to-date and accurate information.
The app is being developed by Other Media who have drawn on experience in the sports sector, having already helped a number of organisations increase audiences, fan engagement and revenues by maximising their digital presence.
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