Synergy Pledges To Grow Women’s Sport

Sport and entertainment agency Synergy is offering three governing bodies the chance to receive £25,000 worth of creative time to promote the women’s game.

Synergy stated it “wants equal opportunities for women and girls in sport and one way of doing this is through raising visibility and engagement”. To help do this, Synergy has vowed to devote resources to showcasing women’s sport across brands and governing bodies throughout the year.

They’re offering three governing bodies the chance to win the prize – £25,000 of creative time with Synergy’s team in London.

This initiative marks the launch of 1+51, Synergy’s commitment to women’s sport. As well as the pledge to governing bodies, Synergy will be rolling out a programme focused on inspiring more young women to work in sport in the coming months, including a back to school initiative as well as spotlight features, raising the profile of women that work in sport.

All governing bodies are in with a chance to win and enter by telling Synergy about a women’s sport brief they need help with – from helping to get that new potential sponsor over the line, to encouraging an existing partner to renew or even creating a brand campaign to help raise awareness and grow their fan base. The prize includes a kick-off briefing session to agree objectives, three weeks of creative development time and an ideas presentation at Synergy HQ. You can find the entry form here.