Talksport Posts Record Q3 Numbers
talkSPORT has reached its highest ever number of listeners for the third quarter of the year, according to industry figures released by Radio Joint Audience Research (RAJAR) today.
The industry figures cover 20th June to 20th September, with the station recording over 3.2m listeners during this period, which included transfer deadline day and the start of the 2015/16 Barclays Premier League season.
All of talkSPORT’s daytime weekday shows now have over a million listeners every week, with The Alan Brazil Sports Breakfast drawing 1.4m listeners and Drive Time with Adrian Durham and Darren Gough pulling in an audience of 1.2m.
Calum Macaulay, talkSPORT managing director said: “We’re delighted with these numbers as they demonstrate the strong line up of presenters on talkSPORT and reflect our continued investment in talent and rights. We’ve got a huge upmarket profile and are also attracting a younger audience to the station.
“Our strategy around digital is proving highly successful with record traffic to the website and we have built the largest Twitter following of any UK commercial radio station (830,000). Similarly, the station’s Facebook page is now the biggest of any UK commercial radio station with 1.8m Likes.
“The future is incredibly exciting as we work towards launching three new, national stations early next year – talkSPORT 2, talkRADIO and Virgin Radio. talkSPORT 2 will be more focused on live rights including football, cricket, rugby, golf and also US sport, so we can offer listeners even greater choice.”
talkSPORT is the global audio partner of the Barclays Premier League, official broadcaster of the FA Cup, England internationals and the League Cup.
