The World Tour Snooker Slots Key Partner
The World Snooker Tour (WST) has announced online casino MrQ as the lead partner of the UK Championship.
As such, the UK Championship – which will see 12,000 people to descend on the York Barbican from 25th November to 3rd December – will be renamed as the MrQ UK Championship and will mark the start of this season’s Triple Crown Series.
Peter Wright, Chief Commercial Officer for the World Snooker Tour, said, “It’s crucial that the World Snooker Tour works with likeminded and ambitious brands who have the same desire as we do to develop the sport and create the best possible fan experiences. That’s why we are delighted to align one of our most prestigious tournaments with MrQ, a UK based organisation that shares its name with part of our sport.”
James Booth, Head of Acquisition, added, “We’re delighted to bring MrQ to the table of such a prestigious event and build a relationship with WST’s global snooker audience. There is a clear and obvious synergy between snooker and the MrQ brand, so we’re super excited to see the partnership come to life”.
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