Toronto Raptors In First Ever Hijab Launch

16 Sep 2019 | Tom Lloyd

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Reigning NBA Champions the Toronto Raptors have become the first major league sports team to sell a branded hijab, in a move aimed at celebrating their diverse fanbase.

The Raptors, the first Canadian team to win an NBA Championship, unveiled the Nike Pro Hijab and immediately placed it on sale in its on-site megastore. The hijab features the team’s iconic claw logo on one side, with a Nike swoosh adorning the other.

The item was launched alongside a shortform social video featuring the Hijabi Ballers, a Toronto-based basketball club for Muslim women and girls.

Part owned by Canadian music mogul Drake, the Raptors had been keen to champion diversity during the 2019 Playoffs and have highlighted Nav Bhatia, a Sikh superfan who hasn’t missed a home fixture in over 20 years.