Turkish Airlines has revealed a series of on-ground and inflight experiences for its passengers during this summer’s UEFA European Championships. Passengers travelling with the tournament’s official airline partner will be able to watch live matches on-board and in lounges, while some will have the chance to win tickets to the tournament during their flight.
International passengers flying on Turkish Airlines will be able to stream matches live onto their screens, while passengers in Turkish Airlines’ lounges across Turkey will also be able to watch the competition from there.
Turkish Airlines will also be running special activities for football fans in four different cities across France.
Turkish Airlines’ chief marketing officer, Ahmet Olmustur, said: “Upgrading our passengers’ experience is at the heart of everything we do at Turkish Airlines and our partnership with UEFA Euro 2016 gives us another great opportunity to do just this. Whether at the airport or at 37,000 feet, we will help unleash the fan passion in all our passengers by allowing them to experience the joy of the tournament, no matter where they are.”
Those flying on select flights to France during the tournament will also have the chance to win tickets to UEFA Euro 2016 matches via an onboard raffle competition.
The carrier has also partnered with the global football network, Copa90, to find out what football means to fans across the competition nations.
In advance of the tournament, Copa90 and Turkish Airlines will explore different cultures, experiences and passions of football fans from ten countries in ten days. Fans can follow the journeys undertaken by four selected filmmakers and social creators on the ‘Meet Europe’s Best’ microsite and Turkish Airlines’ social channels.