Two New Partners For ATP World Tour Finals
The Barclays ATP World Tour Finals has signed two new commercial partners for this year’s tournament in the shape of car brand Nissan and bottled water provider Highland Spring.
Nissan has become an official partner of the 2010 Barclays ATP World Tour Finals, to be held at The O2 in London from 21-28 November, while Highland Spring has extended its partnership with the tournament through to 2013.
The association brings Nissan on board as the official car supplier of the ATP’s season-ending tournament for a one-year term. Nissan will be transporting the world’s top eight singles players and doubles teams across the eight days of the tournament and will receive on court brand exposure during the ATP’s crown jewel event.
Nissan, a founding partner of The O2, will be using a combination of Qashqai, Murano, X-TRAIL, Navara, Pathfinder and LEAF vehicles to manage player transportation during the tournament.
Rafael Nadal, Roger Federer, Novak Djokovic, Andy Murray and Robin Soderling, have already qualified for the tournament.
Visitors to this year’s tournament can also brush up on their own tennis skills by visiting the Highland Spring Hot Shots Tour which will be part of the new Fan Zone at The O2. Developed in association with the LTA, the interactive tennis feature will help budding players of all ages improve coordination and racquet skills with a range of fun and educational tennis games.
